Building a social network community requires a lot of time and effort, but the hard-earned audience is easy to lose if you do not follow trends, recognize the users' habits and needs, or adapt to the rules of the social network environment. Here are some ways that will cost you your audience fast...
Running a corporate blog is useful, but it is by no means easy. No matter how experienced as a blogger you may be, the possibility that you will "go round in circles" is very real. Your blog is in peril of losing freshness of content, which in turn can lead to the worst possible thing – the waning of your readers' interest. There is, however, no need to panic. Here's some useful advice which will make your blog interesting and content-rich in 2015 and perhaps even shakeup your muse and inspire you!
If you ever listen to and read SEO and online marketing experts, you must have already heard the words author tag and authorship, or at least have wondered what was going on with the photos of people that would crop up in your Google searches. Since its announcement in 2011, we can definitely say that the Google authorship markup has brought about a lot of positive changes: from showing profile pictures of authors being searched, which raises the credibility of the results, to the positive impact on search rankings.