Content curation, i.e. collecting, sorting and sharing existing content, is not a new way of writing articles, but it has only recently experienced a boom in content marketing. Content curators are the new stars of content marketing, and many experts agree that they are an essential part of its future.
Content marketing was a hot topic in 2014, and with statistics showing that it's used by 93% of marketing experts, it has already become a part of mainstream marketing. What do we see in the future of content marketing?
Digital marketing is changing the way business is conducted, and when used wisely it opens up new possibilities, both for small as well as big businesses. We bring you a story about how storytelling helped a small New York flower shop reach new customers, and make the day for their friends, partners, and family members.
With most startups that I have encountered or that we have worked on, there is positive energy, great atmosphere and a strong desire to succeed involved. And there is always so much to do that sometimes things get overlooked, especially when it comes to blogs; so here are four things you must do BEFORE starting a blog: